Privacy Policy
A short, plain-English account of what happens to the information you share with us through this site, and what you can ask us to do with it.
Last updated October 2026
Who is responsible for your information
This site is run by Best Self Consulting, the coaching studio of Amy-Lucy. Where this policy says “we” or “us”, it means Best Self Consulting.
We decide how the personal information you share through this site is used, which makes us the data controller for it.
What we collect
There are no accounts, no logins and no password to create. We only hold what you choose to send us, plus a small amount of technical information about how the site is used.
- What you type into an enquiry: your name, email address, the service you are interested in and your message.
- What you send us afterwards: anything you share while we work together, such as appointment notes or photographs you choose to send.
- Basic technical details: the pages you visit, how you arrived, your approximate location and the type of device you are using.
How we use it
Your information is used to reply to you personally, to arrange and run sessions, to keep a record of the work we do together, and to understand which parts of the site are useful.
We do not sell your information, and we do not add you to mailing lists you did not ask for.
The lawful basis
Under UK data protection law we need a lawful basis for using your information.
- Legitimate interests: replying to your enquiry and running the site, which is what you would reasonably expect when you contact us.
- Contract: holding the details we need to deliver a session you have booked.
- Consent: sending you anything by email that is not directly about your enquiry. You can withdraw consent at any time.
- Legal obligation: keeping financial records where the law requires it.
How long we keep it
Enquiries that do not lead to work together are kept for up to two years, so we can pick up the conversation if you come back.
Client records are kept for six years after our last session, in line with UK accounting and tax requirements. After that they are deleted.
Who we share it with
We share your information only with the service providers that make this site and our email work, and only so they can store and deliver it on our behalf. They are not allowed to use it for their own purposes.
We may also share information where the law requires it, for example with our accountant or with the authorities.
Cookies and analytics
This site uses a small number of cookies and a privacy-conscious analytics service so we can see which pages are read and where visitors arrive from. The information is aggregated and is not used to build an advertising profile of you.
You can block or delete cookies in your browser settings at any time. The site will still work.
Your rights
You have rights over the information we hold about you, and you can exercise any of them by emailing us.
- To ask for a copy of the information we hold about you.
- To have anything inaccurate corrected.
- To ask us to delete your information.
- To ask us to stop using it, or to restrict how we use it.
- To receive your information in a portable format.
- To withdraw consent you have given us.
How we keep it safe
Your information is held in password-protected systems, and access is limited to Amy-Lucy. Your enquiry is sent to us over a secure connection.
If anything ever went wrong, we would tell you and the Information Commissioner's Office as soon as we were able to.
Changes to this policy
If this policy changes, the date at the top of this page changes with it. If a change affects how we use your information, we will tell you directly.
Questions, or a request about your information
Amy-Lucy reads and answers these messages herself. You can also complain to the Information Commissioner's Office at ico.org.uk if you are unhappy with how we have handled your information.